Live Shopping is here to revolutionize eCommerce! 🛍️

Tired of boring online stores ? At Teipe Digital, we're always at the forefront of the latest trends, and today we want to tell you about Live Shopping , a new way of shopping online that's revolutionizing the way brands interact with their customers.

What exactly is it?

Imagine a live stream where you can view and purchase products in real time , with the ability to interact with the brand and other shoppers . That's Live Shopping! An interactive and dynamic shopping experience that combines the best of the online and offline worlds. It's like having a storefront in your own living room , but with the convenience of being able to shop instantly from your couch.

Why is it causing a sensation?

Not only is it fun and interactive, but it's also highly effective . It's estimated that brands that use Live Shopping can increase sales by up to 30% in one hour and grow their online community by 20% in each session . 🤯

Who has joined the trend?

Retail giants such as Inditex (Zara, Bershka, Pull&Bear...), the Tendam group (Cortefiel, Women'secret, Springfield...) to which Parfois belongs, and Mango have already implemented Live Shopping with great success.

And how do they do it?

Brands present their products live on platforms like Instagram Live or Facebook Live, with the participation of presenters, influencers , or experts. During the broadcast, customers can ask questions, comment, and purchase products instantly , without leaving the stream. It's a great way to generate engagement, increase trust, and offer a unique shopping experience.

Do you want to implement Live Shopping in your eCommerce strategy?

At Teipe Digital, we can help you create impactful broadcasts with engaging content and an effective marketing strategy. Contact us!

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